10202: Get Found on Google: Search Engine Optimization (SEO) Basics & Technical Solutions

Tuesday, March 13, 2012: 11:00 AM-12:00 PM
Hazelnut (Omni Hotel CNN Center)
Speaker: Lindsay Wassell(Keyphraseology, LLC)
Handouts
  • Wassell PPT Presentation (1.8 MB)
  • Join Lindsay Wassell of Keyphraseology as she covers SEO (Search Engine Optimization) the basics and beyond, with actionable implementation tactics for architecture, development and systems. Learn:

     

    • How search engines operate
    • Search engine friendly design and development
    • Robot control protocols and maximizing robot access (robot software "crawls" web sites and reports back to Google and others)
    • Rewriting and redirecting URLs
    • Duplicate content solutions 

    and more.

    Tracks: Data Center and IT Management and Responsibly Architected Application Solutions
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    See more of Project: Integrating Innovative Technologies
    See more of Program: Enterprise Data Center