Biographical Sketch: Lindsay is the CEO at Keyphraseology, an SEO consultancy. Prior to Keyphraseology, she led the SEOmoz SEO Consulting Team. Lindsay has helped companies from the Fortune 500s to small niche players succeed on the web. Lindsay writes about SEO and Site Auditing at seomoz.org and keyphraseology.com and has spoken to advanced audiences at SMX, SEOmoz Training, and the Microsoft Speaker Series.